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4 Tips to Grow Your E-commerce Business

Amid this global pandemic, the e-commerce business is booming and has achieved sales that were unthinkable a year ago. E-commerce has helped companies to...

6 Effective Strategies to Turn Your Customers into Brand Advocates

Wondering how to grow your business without burning thousands of dollars on marketing and advertising? How about putting the most influential marketing force to...

Towards A Sustainable Global Economy

The world’s progress was accelerated exponentially by the industrial revolution, and since then we have seen it change rapidly in a matter of no...

The future of work and the fortunate serendipity that was COVID

The impact of COVID has been a boon in many ways for the world despite its staggering human cost and the irreversible ways in...

Why you should consider hiring freshers?

Hiring is a demanding task. Putting the right person in the right seat can be daunting as the entire organizational success seems to hinge...

The dark side of HR that no one tells you about!

If you think that being an HR manager is a cozy white-collar job, think again! Along with the respect and status appended by the...

Pandemic induced change in shopping behaviour that is here to stay

What are the factors we consider when we usually shop? We like to think why we need that product; we like to see how...

How to Navigate your Job Search Wisely

Looking for a new job can be a very tiring process. The good old days of submitting a resume and walking to an interview...

Differences in the Business Landscape of Arab and Western countries

The middle east is a region thriving with abundant natural and human resources. It encompasses portions of the continents- Asia, Africa, and Europe and...

9 Tips for Best Business Practices in the Arab World

Being geographically, ethnically, and culturally diverse, the Arab world offers many advantages to businesses. However, these same factors complicate the way businesses are approached...

Companies should step up to help their working parents and here’s how

Working parents have had it a degree higher than the rest of us in terms of the challenges that the pandemic threw at us....

Why other continent entrepreneurs are investing in Gulf countries?

The political economy of the Gulf region, that was known for its conservative and stagnant economic practices has undergone a massive transformation since 2015....

How gulf business landscape is booming post pandemic?

Economic slowdowns have often been followed by economic boom in the past. The collective push towards making lives better and pulling the economy back...

A Step-by-Step Guide to Expanding Your Business Globally

Businesses are interconnecting the world markets in unprecedented ways. It is only natural for entrepreneurs and leaders to want to expand their businesses to...

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