As an entrepreneur, it can happen that you sometimes think you can conquer the world. But some things abruptly slow your start-up ambitions and bring the company to the brink of failure. This is not always due to the business model or the quality of the idea, but it is because new entrepreneurs do not pay attention to certain areas. While starting a start-up, it is essential to remember that start-ups are in a very similar circle when it comes to people: similar markets, similar people profiles, similar challenges. But still, some companies scale-up and build multiple markets. That is why we present here the five common mistakes that start-ups make in the first year so that you can successfully avoid the traps. Not clear with the target audience Creating the product and then finding out who might be interested can be another big startup mistake. The best ideas arise from the need for a series of specific users. If you do not know your ideal user, you will not know how to target the product to capture it.
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