Voice search: how to survive the new era of SEO

The voice search is a relatively new area, but the extent and popularity continue to grow. For this reason, in this post, we are going to see how companies can adapt their SEO strategies to the incipient use of voice search by users. A brief history of voice search  It is a method of searching for information on various devices that allows you to use your voice instead of typing terms on the keyboard. For its operation, different technologies are combined that allow recognizing the user’s words and processing them to achieve useful searches for him. Although there has been work and speculation on speech recognition technologies, since the 1960s, it is in 2008 with the launch of the Google Voice Search application that the first step is taken for the development of current technology. Voice search technology has been refined from a curious gadget on smartphones to a fully functional application. Besides, the appearance of virtual assistants such as Siri (iPhone) or Alexa (Amazon) has promoted voice search. The development of more accurate algorithms in